Use of mobile phones while driving is a big problem on Irish roads. Too many people still drive while on their phone to take a call, text, snap a selfie, update their social media channels or check an email. Even glancing at a phone when it lights up is a distraction. As part of our brand promise of being ‘Built for a Better World’, we have developed the Toyota Face It Down app with the aim of changing driver behaviour and improving road safety for everyone.
In partnership with the Road Safety Authority, FBD Insurance and Topaz, we are rewarding all drivers for putting their phone face down when driving, allowing them to redeem the points for a €50 reduction on their car insurance from FBD Insurance or for a complimentary hot drink at Topaz Re Store outlets nationwide. Let’s face it down together and get rewarded for making Irish roads safer. Download the Face It Down app today from the Google Play Store or Apple Store for free.