Toyota has been at the forefront of the move towards electrification having invested in hybrid technology more than twenty years ago.
Today that investment showcases Toyota’s foresight in knowing what customers want.
Now Toyota is Ireland’s best-selling car brand where 92% of its car sales are self-charging hybrids.
Since the launch of the first hybrid Toyota has made significant technological advancements to the point where their latest self-charging hybrid cars now drive in zero-emissions mode 62% of the time on average*, and up to 80% in urban areas.**
* UCD Report, https://www.ucd.ie/innovation/news-and-events/latest-news-items/ucdstudyrevealstoyotahybridsdriveover60ofthetimeinzeroemissionsmode/name,444538,en.html
** Toyota Motor Italy, Rome Study on Yaris self-charging hybrids, July & October 2020